Thursday, 4 March 2010

Doing Our Bit (2009)...

This was a quick project that was put together for the One Minute To Save The World competition that ran in Autumn 2009 ahead of the Copenhagen summit on climate change. Filmmakers were asked to put together a one minute long video about the environment.



Our video was based on the theme referenced in the title - the little things that everyone could easily do to all help towards the effort of making our society more fuel efficient, less throw-away in nature, and involved in recycling.



In the end our video didn't get chosen for the final selection, but there seemed to be a significant controversy during the process of picking the videos that caused many of the involved filmmakers to lodge their protest. I never really found out what that was all about, but in the end we've still been able to show this short film at public screenings and the reaction to it has been positive.


The style of the video was one part inspired by old public domain information films, one part inspired by old music show countdowns (such as Top of the Pops in its heyday), and one part inspired by the film High Fidelity. The project also allowed me to advance by filmmaking skills across several areas - conceiving a brief and sharp idea, shooting in a controlled manner to get footage that could then be edited in a snappy manner, and finally in terms of the editing process, where I further honed my skills at saying the most with the least amount of footage, inside a very tight time frame.

You can watch the film on YouTube by following this link:

http://www.youtube.com/watch?v=jZY55AMbyYI

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